Many people are not aware of the dangers of free fonts. No matter how easy and cheap it is to get, you should never turn a blind eye! Especially when you are trying to build a business.
Starting a new business or brand makes marketing as important as the things you sell. And when it comes to building a name for your brand, you always want to make the best and most memorable first impression you can make.
That’s where visual aid comes in handy. Things like logos and fonts are not only important for aesthetic purposes but also so people can recognize your brand.
So when you’re building a profile for your business, you want to make sure you do it properly. Including choosing the right fonts. Though there are a whole lot of free fonts you can easily get on the internet, there are also a lot of risks behind them.
Stick around and let’s avoid the dangers of free fonts. You can save so much by not making these mistakes on your brands!
Just like with free SVGs, one of the most prevalent dangers of free fonts is that they can contain viruses. Due to the lack of regulation and supervision on free font websites, anyone with decent technological knowledge and bad intentions can smuggle their computer malware into the files you download.
This computer malware can lead to many things such as decreasing device speed, spam, and even identity theft and hackers. And the thing is, it is very tricky and even almost impossible to tell for sure if the website you visit and the fonts you download are safe from any viruses.
Whether you work in a company or own a simple home business, you need to follow many laws and rules. This doesn’t only apply to legal things like taxes and stuff, but also to the materials you use for your business. And that’s what results in the dangers of free fonts.
A lot of the time, free fonts on the internet are (for the lack of a better word) an “adaptation” of popular fonts. And it’s not rare that these free fonts are manufactured illegally without the knowledge and consent of the original designers.
I mean, simply from a moral standpoint, it just doesn’t seem right to build your business on stolen material, right?
On the topic of illegal production, fonts like other graphic design materials, are included within the scope of intellectual property. Therefore, they are protected by copyright laws.
Dangers of free fonts are that if you break these laws, accidentally or otherwise, you can get in trouble with the authorities and the owner of the original fonts.
And even when these free fonts are distributed by the original creator, free fonts are inherently only allowed to be used for personal use. So it is still illegal to use them for any business purposes.
It goes without saying that anything free would not have the same quality as their exclusive or paid counterparts. Whether it’s because it is illegally distributed or because it is produced by non-professional designers.
This might be an almost trivial danger of free fonts, but using a free font pack for your designs will deter you from being able to produce higher quality end-products.
So don’t forget to pay attention to the smallest details when you choose a font! Things like asymmetrical lines, oddly spaced letters, and disproportionate shapes are the most commonly found mistakes in free fonts.
With the less optimal quality fonts, you will have to downgrade your design too to balance it, right? It’s either that or the low-quality text in your high-quality design will definitely be drawing attention, but not for a good reason!
Having to maneuver your creativity around a free font pack is obviously less than ideal. All of this will limit your creativity and essentially, your brand’s potential!
It is not rare for free fonts to have a couple of characters or punctuations missing. So, if you need special ligatures, numbers, multilingual features, and other glyphs, this will be a problem for your brand in the future.
Imagine designing a whole set of assets for your brand only to realize you are missing a number in the end! Then you will have to find another set of fonts and rebuild your assets around it so your design can be cohesive.
This particular danger of free fonts will cost you more time, energy, and possibly even money than you had intended.
The unexpected dangers of free fonts are perhaps the fact that they can completely ruin a brand’s image.
Your choice of fonts is not just important to build a visual around your brand. It can also be a representative of your brand and what it stands for.
So when you use a free font pack, it can translate to your customers negatively. It portrays the business as unprofessional and cheap. Of course, you don’t ever want this for your brand!
Oh my! Who could expect that there are so many dangers of free fonts, huh?
So, what can we do to avoid all of these mistakes? Well, that’s actually way more simple than you might think!
Graphic design studios like Drizy Studio can be the answer for you and your brand. Drizy Studio provides professionally designed font packs with exclusive perks alongside complete legalities and licenses for a range of usages.
What’s even better is that Drizy Studio has over 200 fonts with various styles of typefaces. From fun childlike wonder, explorative 3D design, and even fancy elegant fonts.
No matter what you are looking for, you can find it here! You can start building the best of your business without worrying about the dangers of free fonts any longer.
Are you interested in knowing more about Drizy Studio and how we can make building your creative design business easy? Don’t be shy to join us on our social media and keep in touch!
